Airi Totoki

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Airi Totoki
Airi SS.png
Cinderella Girls Character Data
Name: 十時愛梨 (Totoki Airi)
Voice actor: 原田ひとみ (Harada Hitomi)
Age: 18
Height: 161 cm
Weight: 46 kg
Birthday: December 8th
Blood type: O
Three sizes: 86-57-88 cm
Handedness: Right
Hobbies: Baking cakes
Horoscope: Sagittarius
Hometown: Akita
Card Type: Passion icon.png
Image Color:
Airi signature SS.png

Airi Totoki (十時愛梨 Totoki Airi) is one of the characters available in THE iDOLM@STER Cinderella Girls and THE iDOLM@STER Cinderella Girls Starlight Stage. She is voiced by Hitomi Harada (原田ひとみ Harada Hitomi).


Annual Rankings

Event Prelim Rank Final Rank
1st Cinderella Girl General Election 1 1
2nd Cinderella Girl General Election 15 14
3rd Cinderella Girl General Election 19 20
4th Anniversary Voice Idol Audition Not a candidate Not a candidate
4th Cinderella Girl General Election Unranked 41
5th Cinderella Girl General Election Unranked 40
6th Cinderella Girl General Election Unranked Unranked
7th Cinderella Girl General Election Unranked Unranked
8th Cinderella Girl General Election Unranked Unranked
9th Cinderella Girl General Election Not applicable 48
10th Cinderella Girl General Election Not applicable 25
Stage for Cinderella Unranked Not a candidate


THE iDOLM@STER Cinderella Girls Self-Introduction

"I'm Totoki Airi, I'll be in your care. What kind of work do you do, Producer? Oh, so you produce idols! I see, who do you produce? Eh? Me? Ehhh?"

Character Description

According to her first Starlight Stage Memorial commu, Airi first encounters the Producer at an idol audition. After introducing herself to the panel, she wants to ask something to them before they continue. Airi, confused, asks if she's in an audition. She also asks what this audition is for, thinking that it's for a part-time job. Producer tells her that she's in an idol audition, to her surprise. Airi tells him that she's heard of idols, but doesn't really know what they're all about. She confesses that her friend signed her up for this audition, asking if it's okay if she only came here for that reason alone. After getting Producer's approval, she continues to introduce herself. Her hobby is baking cakes, specifically shortcakes and cheesecakes. Airi then acts how she mixes the ingredients, the whipped cream like "guruguruguru~n" and the cheese like "gashigashigashi!" as she gets out of breath from her vigorous explaining. Doing her mixing impressions makes Airi feel hot, so she asks the panel if she can take her shirt off. Not even waiting for their response, she starts to take her shirt off, oblivious to the reactions of everyone else in the room. Panicked, Producer screams that she passes the audition right before she can finish removing it. Confused, Airi asks the Producer why she passed the audition even though she wasn't finished with her self-introduction. Producer replies, "Any further and we could have gotten into deeper trouble." Not knowing what he meant by "trouble," Airi thinks nothing of it and is glad she's now becoming an idol. From then on, Producer accompanies Airi on her idol journey.

A soft, airheaded girl, Airi is known for her ditzy and easy-going attitude. She gets confused easily and forgets things, often relying on others unintentionally to get through the day. During work or lessons, she often forgets what she's supposed to do or even where she is. When talking to others, she frequently nods off and others have to snap her back to reality. Other times, her responses to others are delayed or about something that they talked about ages ago. It's not that she isn't engaged in the conversation, but Airi spends a lot of time thinking about what she'll say next, often to the point where the appropriate time to respond has long past. Her ditzy attitude is also shown in her drama CD, where it takes her almost a full minute into her interview before she realizes that it's not the rehearsal; it's the real thing. Additionally, Airi often does the wrong thing without realizing it too late, such as writing on an omelet with whipped cream instead of ketchup.

Many idols at her agency admire her "natural" aura and perceive her as someone who never puts up false pretenses or is calculating. She is generous, genuine, and gregarious to everyone she meets, always greeting friends as well as strangers. Additionally, she often brings some of her homemade baked goods to the office for the other idols and Producer to eat. Though many of her fellow idols find her someone to dote on, they see how capable Airi is as an idol once she gets on the stage and never underestimates her ability to perform and connect with the audience.

A common gag that revolves around Airi is how easily she gets warm. Just slight movement or sitting in a room-temperature room can make her unbearably hot; her face turns red and she starts to sweat. When this happens, she often takes her outer-most layer off no matter if she is alone or surrounded by people. Most of the time, Airi does this subconsciously as if shedding her clothing is a force of habit. She doesn't notice she's doing it until someone points it out or after the action is done. In her moment of clarity, she gets really embarrassed and will apologize. Idols have noted that Airi takes off her clothes during costume changes very quickly, but puts them on at the same rate as the other girls. Airi also has a habit of unintentionally showing cleavage to the point where other idols and Producer have to intervene. For example, when Airi was at a summer festival with Ayuna, Ai, and Tsubaki, Airi would often loosen her kimono due to her being warm. Because the others are protective of her image, they stopped her from fussing with her kimono or leaning too far forward. Producer often gives his jacket to Airi in order to cover her up after she sheds layers, another common gag in the Theater 4-komas.

Though she has a carefree disposition, her number one worry is that she doesn't worry about anything. When she gets dragged down to reality or is unintentionally helped by Producer or other idols, Airi feels sad (and sometimes embarrassed) that she has to rely on others to take care of her and wants to be more independent and mature. This causes her to believe she won't be treated as an adult and she tries to take jobs as seriously as she can, even if she goes off track. Though not particularly wanting to be an idol at the beginning, Airi starts to enjoy her work as she does more lessons, jobs, and lives. She aims to become a top idol, so that Producer will become a "top producer." As an idol, she aims to become more independent and mature in order to take care of the people around her, especially the Producer. However, for the most part, her airheadedness seems to triumph over the person she dreams of becoming (for now).

Airi has a huge sweet tooth and can be often seen eating different pastries in her free time. She often brings homemade or store-bought sweets to the office for other idols to enjoy. It's also mentioned that for her parents' anniversaries, she always bakes them a cake. Airi is also a university student whilst being an idol. In her private life, she's known to have a lot of female friends and is always seen with one when on her college campus. Despite being very clumsy and airheaded, she's a member of her college's tennis club as well.

Because of her penchant for sweet things, she is close friends with Kanako Mimura. The two often make desserts and eat them together, along with Shiho Makihara and Satomi Sakakibara. Airi is also close to Aiko Takamori due to their easy-going and lax natures. They have a unit together called "Ai's."

Game Appearances

To view Airi's Cinderella Girls and Starlight Stage card data, click here.

THE iDOLM@STER Cinderella Girls

Airi first appeared on November 28th, 2011 as one of the initial idols in the game.

Airi appears in the Events listed below:

THE iDOLM@STER Cinderella Girls Starlight Stage

Airi appeared on September 3rd, 2015 as one of the initial idols in the game.

Airi appears in the Events listed below:

Media Appearances

Song Discography

Recorded Solo Songs

Recorded Solo Songs
Song Classification CD
Apple Pie Princess Image Song THE IDOLM@STER CINDERELLA MASTER 013 Totoki Airi
Zettai Tokken Shuchou Shimasu! Airi Totoki Solo Remix THE IDOLM@STER CINDERELLA GIRLS 4thLIVE TriCastle Story -Brand new Castle- Original CD Zettai Pink na Kobako
Sweet Witches' Night ~Rokuninme wa Daare~ Airi Totoki Solo Remix THE IDOLM@STER CINDERELLA GIRLS SS3A Live Sound Booth♪ Venue Original CD
Sayonara Aloha Airi Totoki Solo Remix THE IDOLM@STER CINDERELLA GIRLS LITTLE STARS! Sayonara Aloha

Recorded Group Songs

Recorded Group Songs
Song CD Sung With
Zettai Tokken Shuchou Shimasu! THE IDOLM@STER CINDERELLA MASTER Passion jewelries! 002 Akane Hino, Aiko Takamori, Syoko Hoshi, and Yuko Hori
Gokigen Party Night THE IDOLM@STER CINDERELLA MASTER Passion jewelries! 002 Akane Hino, Aiko Takamori, Syoko Hoshi, and Yuko Hori
Onegai! Cinderella THE IDOLM@STER CINDERELLA GIRLS ANIMATION PROJECT 01 Star!! Kaede Takagaki, Mika Jougasaki, Miho Kohinata, Mizuki Kawashima, Akane Hino, Mayu Sakuma, Koume Shirasaka, and Sachiko Koshimizu
GOIN'!!! THE IDOLM@STER CINDERELLA GIRLS VIEWING REVOLUTION Yes! Party Time!! Mizuki Kawashima, Sae Kobayakawa, Kaede Takagaki, and Aiko Takamori
Gokigen Party Night THE IDOLM@STER CINDERELLA MASTER EVERMORE Akane Hino, Aiko Takamori, Yuko Hori, Syoko Hoshi, Anastasia, Karen Hojo, Nao Kamiya, Mizuki Kawashima, Koume Shirasaka, Kanako Mimura, Sachiko Koshimizu, Chieri Ogata, Mayu Sakuma, Sae Kobayakawa
Sweet Witches' Night ~Rokuninme wa Daare~ THE IDOLM@STER CINDERELLA GIRLS STARLIGHT MASTER 13 Sweet Witches' Night ~Rokuninme wa Daare~ Kanako Mimura, Nono Morikubo, Shizuku Oikawa, and Noriko Shiina
Sayonara Aloha THE IDOLM@STER CINDERELLA GIRLS LITTLE STARS! Sayonara Aloha Yuka Nakano, Frederica Miyamoto, Rina Fujimoto, and Natsuki Kimura
Koko Kara Mirai e! THE IDOLM@STER CINDERELLA MASTER Kiseki no Akashi & Let's Sail Away!!! & Koko Kara Mirai e! Ranko Kanzaki, Rin Shibuya, Syuko Shiomi, Uzuki Shimamura, Kaede Takagaki, Nana Abe, Mio Honda, Karen Hojo, and Fumika Sagisawa


Trivia and Fan Culture


  • Airi was voiced on January 23rd, 2013 through THE IDOLM@STER CINDERELLA MASTER 013 Totoki Airi.
  • In Starlight Stage, her image stat specialty is either Visual or Vocal, depending on the card.
  • Airi is one of five Cinderella Girls to hail from Akita. The others are Hinako Kita, Saori Okuyama, Setsuna Imura and Yukino Aihara.
  • Rather than through the Cinderella Girl election or popularity poll, Airi got a voice through THE IDOLM@STER CINDERELLA MASTER 013 Totoki Airi. This makes her the only Cinderella Girl to neither have an election-based unit nor a song based on the unit. Though for the 10th anniversary of THE iDOLM@STER Cinderella Girls she was included with all the winners of the 10 elections in a unit with the song Koko Kara Mirai e!.
  • Until December 1st, 2019, Airi was the initial voiced idol with the least number of Starlight Stage SR cards, with only 2 sets at the span of 3 years and almost 9 months.
  • Her 5th Memorial commu in Starlight Stage reveals that she lives next to her university and that her favorite stuffed toy is the donkey seen in her Cinderella Girl Election card.
  • She's rumored to have a low tolerance for spicy food.
  • Her last name Totoki (十時) directly translates to "10 o'clock" in Japanese. Both of her image songs reference this.
    • In Apple Pie Princess, two lyrics talk about "my alarm ringing at 10 o'clock (十時 目覚ましが鳴る)" and "10 o'clock's (or Totoki's) magic (十時の魔法)."
    • In Hitotoki Tokimeki, the title is direct wordplay concerning her surname.

Fan Culture

  • Airi's Valentine SR was so sought after during release, with a very limited number, that many fans competed viciously in the event to obtain it. The event is now called "Bloody Valentines" by players.
  • Airi was voted the most popular Cinderella Girls character and given the Cinderella Girl title in the 1st Cinderella Girls Election. Being the first Cinderella Girl ever crowned, and due to election albums not existing until the year following, she was never featured on a corresponding album.
  • The book on the table in Airi's [Elegance Plus] SSR is a quantum mechanics textbook. This has led to fans theorizing that she's studying physics in university.

Character Gallery


Cinderella Girls Cards

Starlight Stage Cards

SR cards

SSR cards