Yukiho Hagiwara

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Yukiho Hagiwara
THE iDOLM@STER Second Vision Data
Name: 萩原雪歩 (Hagiwara Yukiho)
Voice actor: 浅倉杏美 (Asakura Azumi)
Age: 17
Height: 155 cm
Weight: 42 kg
Birthday: December 24th
Blood type: A
Three sizes: 81-56-81 cm
Handedness: Right
Hobbies: Writing Poetry,
Horoscope: Capricorn
Hometown: Tokyo
Image Color:
Birthday Banners

Yukiho Hagiwara (萩原雪歩 Hagiwara Yukiho) is an idol from 765 Production who lives in Tokyo. She was introduced in the arcade game.

She has made appearances in every console game that features 765 Production, THE iDOLM@STER Million Live!, and THE iDOLM@STER Million Live! Theater Days.

She was originally voiced by Yurina Hase (長谷優里奈 Hase Yurina) up until THE iDOLM@STER 2, when Azumi Asakura (浅倉杏美 Asakura Azumi) took over the role.



Vocal 7
Dance 1
Visual 15
Character 27

THE iDOLM@STER (Xbox 360)

Vocal 2/10
Dance 1/10
Visual 5/10
Character 8/10


Yukiho's iDOLM@STER SP Stats


Vocal 17/30
Dance 14/30
Visual 21/30


THE iDOLM@STER Character resumé

U-Um... I... I want to change myself! P-please take care of my production.

THE iDOLM@STER 2 Game Manual Introduction

I already debuted as an idol, but I have barely done any work, and I don't think that's so good. There's no way I could legitimately write 'idol' as my occupation on any form. That isn't the way I want things to stay though, so starting now I've resolved to give it my all, do-or-die! So, well, I hope we can work together.

THE iDOLM@STER 2 Yukiho's Introduction

U-Um, ah, good morning! Hagiwara Yukiho, 17 years old. I-I really don't have any self-confidence, so I probably bother everyone around me. B-But, to change that part of myself, I'm aiming to be an idol! I think it's kind of absurd for a person like me to want to be an idol. But I'll show you that no matter how hard or painful it becomes, I'll keep going! I-I'm looking forward to working with you!


Fighting through the tears...
"Ahhh... Such a useless girl like me, at a huge event like this... I'm so ridiculously out of place, something's bound to go wrong... I-I'll at least try no to mess up too badly, so, uh, wish me luck..."

THE iDOLM@STER Starlit Season Profile

"My name is Yukiho Hagiwara. Even I might be so thin and stumpy, since I'll do my best in order to make Project LUMINOUS success, please I'll looking forward to working with you!"


"Oh, ummm... My name is Yukiho Hagiwara, 17 years old. Producer's passionate gaze... I can feel the pressure from this project...!"

Character Description

A timid and shy girl, Yukiho Hagiwara, 17 years old (16 in 1st Vision), comes from a very strict traditional Japanese household. She is easily frightened, especially by boys and dogs. During most hardships or problems she usually just starts to cry without first looking for a solution, and because of this she is very popular among the boys at her school.

Despite her not really having what it takes to be an idol, she was able to successfully win both auditions at 765 Production because one of her friends submitted a resumé about her without permission. However, she built up enough courage to pass the second portion of the audition herself.

Yukiho's family consists of herself, her father and mother, though there are also many of her father's disciples living at the mansion. Her father is against the idea of his daughter being an idol, sometimes even bad-mouthing the producer out of jealousy.

Yukiho loves to drink and make Japanese tea, and also likes to write and read poems, though she never has the courage to share them with others.

Game Appearances


During the development stages of Yukiho's character, she was named "Megumi" (恵), and had a character setting of immediately fainting when stressed, instead of digging a hole. During the field testing of the arcade version of the game, Yukiho was the most popular character chosen to be produced.

THE iDOLM@STER (Xbox 360)

THE iDOLM@STER Live for You!


Upon completing the True Ending of Yukiho's story, Yukiho will sing her song "First Step" to the producer before he leaves for America.

Million Live! & Theater Days

Yukiho's Card Data

Other Media Appearances

THE iDOLM@STER Live for You! (OVA)

THE iDOLM@STER (anime)

Her fear of boys and dogs has been highlighted, but with the support of her dog-hating producer, she has overcome it somewhat. Due to her physical inferiority and timid personality, she was worried about not being able to keep up with the others in dancing, but with the support of Takane Shijou's dignified attitude and casual advice, she overcame this and grew to the point of challenging herself on stage.

She is close to Makoto Kikuchi and Takane in the series. She is also shown to be in a close relationship with Makoto, sleeping on the same futon with her at the training camp in episode 5.


THE iDOLM@STER -Your Mess@ge-

THE iDOLM@STER relations


THE iDOLM@STER Splash Red for Dearly Stars

THE iDOLM@STER 2 The world is all one!!

THE iDOLM@STER 2 Nemurihime

THE iDOLM@STER 2 Colorful Days

Song Discographies

Image songs

First Stage
Kosmos, Cosmos
Nandomo Ieru yo
Ano Hi no Namida
Mebuki no Toki
First Step
Negai Hitotsu
Humming Road
Impervious Resolution
Plumeria no Hana

Personal songs

First Stage
Kosmos, Cosmos

Recorded Solo Songs

Recorded Group Songs

Trivia and Fan Culture


Hagiwara's Helmet Set
  • No one, not even Producer knows where her father works or what he does for a living, and Yukiho herself will not share this information. It is stated in-game that her father has many subordinates who work under him, and THE iDOLM@STER 2 shows her father working with a construction company, but Yukiho refuses to elaborate further, even insisting that her family is "completely normal". The game also introduces the DLC item "Hagiwara's Helmet Set", which heavily resembles a construction hard hat.
    • Coincidentally, the Yakuza is traditionally very involved with Japan's construction industry.
  • According to the arcade version, her email address is mother_of_thousands...s.n.o.w@idolmaster.jp . Mother of Thousands is a succulent plant with the Japanese name 雪の下 (yuki no shita). "Yuki" means snow.
  • When stressed, Yukiho often says she's going to dig a hole and bury herself (穴を掘って埋まってます). This led to many jokes among fans, and she is associated with shovels in fan works. In fact, her "Variety Animal" costume has her dress up as a mole. In Famison 8-bit iDOLM@STER 04, she even hosts an attraction themed around Dig Dug.
    • This also inspired Animate Cafe's New Years End 2020 collaboration menu, a matcha-flavored tiramisu with the spoon stylized like a shovel for her special birthday menu, which can be seen here.
  • Yukiho sees Takane Shijou as having a very strong will, and idolizes her as a role model, even when they were rivals in THE iDOLM@STER SP.
  • Yukiho and Makoto Kikuchi are best friends.
  • While Yukiho's design has stayed fairly consistent throughout the games, in THE iDOLM@STER SP her hair was much more orange than usual.
  • Yukiho is from the Adachi-ku (足立区) area of Tokyo.
Yukiho with a UFO.
  • Yukiho's favorite food is grilled meat.
  • Yukiho still believes in Santa.
  • For unknown reasons, she is tied to aliens and UFOs, and seems to believe in them. In THE iDOLM@STER (Xbox 360), a UFO can sometimes be seen behind her in commus. She's the cover girl for Volume 3 THE iDOLM@STER Gravure For You!, which features an easter egg in the form of a UFO visible behind the buildings in the Winter Street Corner stage. Perhaps as a nod to this, she also features heavily in the event commus for the alien-themed Pikopiko IIKO! Invader in THE iDOLM@STER Million Live! Theater Days.
  • She shares the same birthday and basic trait of fear towards people of opposite sex with Seiji Shingen.

Fan Culture

Yukiho's two voice actresses together with Double Yukipo.
  • Yukiho is also known to be "Yukipo" by her fans for unstated reasons. There's also a meme called "Double Yukipo". The meme is based on Yukiho's Puchidol counterpart Yukipo from the Puchimasu! series.
    • The meme surged in popularity when Azumi Asakura took over the role of Yukiho from Yurina Hase, leading to several videos online where two versions of Yukiho voiced by both actresses would sing together.[1][2]

Character Gallery


Cinderella Girls Cards

Weiβ Schwarz TCG Cards

THE iDOLM@STER Million Live! Cards

Theater Days Cards